Lemon Grove Archives - San Diego Magazine https://staging.sandiegomagazine.com/tag/lemon-grove/ Thu, 14 Mar 2024 22:19:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://staging.sandiegomagazine.com/wp-content/uploads/2023/08/cropped-SDM_favicon-32x32.png Lemon Grove Archives - San Diego Magazine https://staging.sandiegomagazine.com/tag/lemon-grove/ 32 32 Breaking: Coop’s West Texas BBQ Closing After 13 Years  https://staging.sandiegomagazine.com/food-drink/coops-west-texas-bbq-closing/ Thu, 14 Mar 2024 22:18:24 +0000 https://sandiegomagazine.com/?p=72713 One of the county's original Texas barbecue joints shuts its doors this weekend in Lemon Grove

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It’s a dark day in San Diego, and not just because of the rain. Coop’s West Texas BBQ, one of the county’s original Texas barbecue joints, is closing shop after 13 years. 

Coop’s Instagram page announced the news earlier today, days after being mentioned in a praiseworthy feature by barbecue expert Daniel Vaughn in Texas Monthly.

When Brad Cooper, a.k.a. Mr. Coop, opened Coop’s in Lemon Grove in 2010, he mixed Texas’ trademark low-and-slow style with his take on soul food, offering classics like beef brisket and pork ribs alongside Southwest jerk chicken, candied yams, and collard greens. Word of mouth quickly spread—the low-key joint on the south side of Lemon Grove was the place to be. 

“A lot of our business was coming from outside of Lemon Grove,” says Cooper. “We consider ourselves a barbecue destination.”

Even when the pandemic wreaked havoc on the hospitality industry, Coop said they were able to stay afloat. But, he says over the past two years, rising inflation and the cost of gas made business untenable. “When gas went up, the cost of food went up, and we saw a drastic decline in business,” he says. “I’m just like, ‘You know what? It’s time to do something different.’”

Coop says it’s not the end—he plans to continue the catering side of Coop’s, as well as offering pop-ups around town to make sure people can get their Coop’s fix. He hopes to partner with local breweries who don’t have kitchens, and encourages anyone interested to contact him. He’s optimistic about the future.

Courtesy of Coop’s West Texas BBQ

“I think I’ve carried myself well enough in this community and represented San Diego well enough that my name will carry,” he says. “Once people know what we’re doing, people will be like ‘Oh man, Coop! Let’s go get it!” 

Coop’s West Texas BBQ’s last day in business is Sunday, March 17 from 10 a.m. to 3 p.m. at 2625 Lemon Grove Avenue. 

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How the Shutdown Helps One Man Sell BBQ https://staging.sandiegomagazine.com/food-drink/how-the-shutdown-helps-one-man-sell-bbq/ Fri, 26 Jun 2020 04:00:00 +0000 http://staging.sdmag-courtavenuelatam.com/uncategorized/how-the-shutdown-helps-one-man-sell-bbq/ Restrictions help Coop’s West Texas BBQ streamline its iconic brisket shop

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Making decisions has always been a dicey human pursuit. You can crunch numbers, analyze data, consult the Magic 8-Ball, and still end up the person who signed off on Crystal Pepsi or bought MySpace. Add in a global pandemic where scientific advice is an ever-shifting, terrifying information blob and, well, maybe our survival as a species isn’t as safe a bet as long thought.

Brad Cooper knows this. He nearly made the wrong call. Right after San Diego banned on-site dining on March 17, he and his daughter shut down their two Lemon Grove restaurants, Coop’s West Texas BBQ and Da Chicken Coop.

“We let everybody go,” he explains. “We said, ‘We don’t want to not be able to pay you guys.’ Then I thought, if we shut down we may not be able to get back open. We’re dealing with meat, and just the costs to restart alone would kill you.”

Coop's West Texas BBQ / Brad Cooper

Brad Cooper

Photo courtesy of Coop’s West Texas BBQ

He called his daughter a day later and suggested they strip down the menus and try to stay open—just the two of them.

“We went in the next day and it was probably one of the busiest days we’d had in weeks,” he says, more than a little shock in his voice. “We were sweating, we were moving so fast. We called some of our regular employees and asked them to come back. We haven’t had a slow day since.”

Coop has been one of the most respected barbecue men in town for years. Was it reputation that got him through?

“That’s just God blessing us,” says Cooper, giving full credit to the Bible’s chief market analyst. “We were about to close, and at the last minute…”

Coop's West Texas BBQ / Food

Coop’s West Texas BBQ / Food

Photo courtesy of Coop’s West Texas BBQ

I’ve spoken to local restaurateurs every night since the pandemic started, and one thing that’s clear is that some business models not only did okay during the shutdown, but thrived. The restrictions actually forced them to trim the fat of their operation, streamline their process, dial back some ambitions that weren’t really paying off. “Most of the customers have been very beautiful and understanding,” Cooper says. “One of the biggest compliments we’ve been getting is when people say, ‘Thank you for being open.’ I was just trying to save my business and keep a paycheck coming to my employees. People have been so appreciative, like we’re doing them a service.”

Coop had six tables in his small space. He ditched those. He says he has no interest in putting them back. So in a way, the coronavirus just improved his business model.

Surely there had to be some fallout. I pester him. What about the sauces? There’s always a sauce station for barbecue.

“People were stealing the bottles of barbecue sauces anyway,” he says, unfazed. “Or they’d squeeze a quarter of a bottle on the food and I’d think, ‘Man, that’s really costing us money.”

Coop's West Texas BBQ / Chicken

Coop’s West Texas BBQ / Chicken

Photo courtesy of Coop’s West Texas BBQ

Casual restaurants like Coop’s tend to adapt most easily to the public health restrictions. It helps that their specialty—brisket and ribs and fried chicken—lends itself to being eaten under the sun. The other big advantage is that Da Chicken Coop, which operates across the parking lot from Coop’s West Texas BBQ in the same strip mall, had outdoor seating for customers from both restaurants.

Coop isn’t bragging about his good fortune, or saying that a crisis turned into a boon. But he is glad he second-guessed closing down. That decision—call it instinct or luck or tenacity or God or all of the above—most likely saved one of the city’s prized barbecue spots.

“I thank God I’d made up my mind in December to just go to lunch hours,” he says. “That’s all I wanted to do. Put meat on the pit and serve it until we run out.”


Coop’s West Texas BBQ

2625 Lemon Grove Avenue, Lemon Grove

Da Chicken Coop

2605 Lemon Grove Avenue, Lemon Grove

Coop’s West Texas BBQ / More Food

Photo courtesy of Coop’s West Texas BBQ

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